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Multi-Channel
Marketer

Level: 3
Course Duration: 18 months plus end point assessment period

Possible Job Role: Digital Marketing assistant, Social Media Assistant, Marketing Assistant

Course Overview

This apprenticeship is designed to equip aspiring marketers with the skills and knowledge necessary to excel in the dynamic world of multi-channel marketing. In this apprenticeship, participants will delve into a variety of channels and strategies to develop a holistic approach to reaching and engaging target audiences.

The learner will engage in hands-on projects, case studies, and practical exercises to reinforce theoretical knowledge and develop practical skills. As part of the Marketing team the multi-channel marketers will contribute to the implementation of the Marketing strategy and plans. They will be responsible for delivering day-to-day marketing activities across a multitude of platforms, channels and systems that are essential to the Marketing function and activities of the company.

You will be responsible for coordinating and delivering specific marketing activities such as marketing content creation, background market and customer research, monitoring campaign analytic and collecting data, using relevant marketing software/systems, maintaining marketing administration activities such as managing the supply of marketing literature, tracking marketing expenditure, supporting the procurement of, and overseeing the delivery of work by external and internal marketing suppliers. By the end of the program, apprentices will be well-equipped to navigate the complexities of multi-channel marketing, drive effective campaigns, and contribute to the success of any organisation in today’s competitive business landscape.

Qualification Achieved

On completion of this apprenticeship, you will hold a Multi-Channel Marketer Level 3 Apprenticeship. Additional qualifications achieved include:

  • Level 2 Functional Skills Mathematics
  • Level 2 Functional Skills English

Progression

The role may act as a gateway to further career and training opportunities, including, but not limited to:

  • Level 4 Marketing Executive
  • Level 6 Marketing Manager

Learning & Assessment

Each apprentice will have their own dedicated tutor who will conduct monthly remote tutorials and reviews, providing continuous support throughout the apprenticeship program. Depending on the apprentice’s needs, the frequency of these sessions may vary.

End Point Assessment

Each Apprentice must undergo an independent end-point assessment to determine the outcome of their apprenticeship. The assessments will assess the knowledge, skills and behaviours gained during their programme. The methods by which this apprenticeship is assessed are:

  • Project with report
  • Interview underpinned by a portfolio of evidence

Entry Requirements

Individual employers may set their own criteria for this apprenticeship.

Hire an Apprentice

We can work with you to source a suitable applicant for your organisation or you can up-skill your existing employees. If the employee is under 19 and your business has fewer than 50 employees, there will be no cost for the training. If they are over 19 and/or your business has over 50 employees then you will contribute 5% towards the cost of the training. For any businesses paying into the levy, all training costs will be covered.

Recruitment

With our Talent Match recruitment service, Talent Bank, we will advertise your vacancy, screen applicants and pre-interview potential prospects in order to ensure you only interview the most appropriate candidates for your vacancy – all free of charge.

E-Portfolio

We offer a dedicated virtual learning platform which allows learners to keep on track of their course. In addition to this, it allows our tutors and employers to keep up-to-date with the progression of learners.

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Enquire Now

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