Course Overview
Marketing assistants are found in every sector and industry, across large, medium and small organisations.
Roles can sit within a specific company or agency that provides marketing deliverables and advice to external clients, or within an internal marketing team, delivering marketing activities to drive that business.
The broad purpose of the occupation is to support customer focussed marketing activities that drive the demand for a product or service through awareness-raising and/or perception building to generate results to the bottom line. As part of the Marketing team, the Marketing Assistant will contribute to the implementation of the Marketing strategy and plans. They will be responsible for delivering day-to-day marketing activities across a multitude of platforms, channels and systems that are essential to the Marketing function and activities of the company.